Gusti Andika Yudhistira, Wahyuningsih, and Muzakir. 2023. “THE UTILIZATION OF DIGITAL MARKETING, MARKET ORIENTATION AND PRODUCT INNOVATION ON MARKETING PERFORMANCE AND THEIR IMPACTS ON CUSTOMERS’ SATISFACTION ON MC DONALD’S PALU CITY”. TADULAKO INTERNATIONAL JOURNAL OF APPLIED MANAGEMENT 5 (1):82-86. https://doi.org/10.59769/tajam.v5i1.50.